Landing page copy lives front and centre on your site – so you have every reason to make sure it’s in the best possible shape. Every visitor who comes to your home page, about page, and product and services pages will interact with the copy, so it has to be clean, concise and optimised to rank for high-value keywords. No pressure.
Writing landing page and website copy is half science, half art. The science part entails developing Search Performance Briefs that take the guesswork out of ranking for competitive, commercial-intent keywords. The art is in taking the insights from those briefs and working in secondary keywords and main topics to discuss. The result is scannable website copy that truly represents your brand’s value.
It’s a tall order. Many businesses struggle with landing page optimisation – but not our professional content writers. With help from our consulting team, your dedicated SEO content writer can develop search-optimised copy, whether you’re filling out a new website or diving into a total website redesign.
Working with our website content writing service means you can rest assured your site will have all the right information, organised in the best way possible, and no excess fluff that’ll hold your site back from ranking well.